Thoughts about media in Canada

Social Media & TV – The Golden Globes

Social Media and TV are a hot item right now. Rightly so, as more and more companies are cracking the code on how these two mediums relate from an insights point of view.

Check out companies like Networked Insights and Blufin Labs, wicked technology going on here.

As a fun exercise, let’s take a huge television event like last nights Golden Globes. A simple search using our social media tools shows the most talked about people or topics as it relates to this event. This is a quick and easy way to define the impact of a particular show and more specifically, who or what was causing the discussion. Pretty powerful stuff.

But I think the most important thing to note here is that Madonna and her gross arms didn’t even come remotely close to making the cut…I for one, am shocked.

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